Hometown Minnesota Workshop
October 22, 2004
1:00 pm - 4:00 pm

Pavilion Place
218 N. Meridian (Downtown)
Belle Plaine, Minnesota

Promoting Main Street for Retail Success and
Community Vitality

Main Street is an asset for the entire community and an indicator of community vitality. But who in the community has responsibility promoting Main Street? How can a disparate group of property and business owners work together to bring residents and visitors into the downtown, create synergy in retail and service offerings, and claim credit for Main Street successes?

Join Hometown Minnesota in discussing how three communities of different sizes address promotion needs for their Main Street. Jeff DuCharme from Henderson, Christopher Hiller from New Ulm, and Lisa Krampitz from Owatonna will present promotional programs and strategies that have worked in their communities. After hearing of three distinct promotional strategies, we will facilitate small group discussions for attendees to apply the concepts to the situations in other communities, and discuss alternative promotional strategies.

This workshop will cover: (1) how promotional strategies dovetail with other Main Street organizational activities; (2) how communities of different size address the logistics of promotional programs; and (3) what communities need to consider in their promotional 'portfolio' to raise awareness in the market, improve service delivery, and claim credit for successes.

Cost: $75.00 per community. Workshops are free to Affiliate members. Refreshments will be provided. Stay afterward for a beverage of your choice in beautiful downtown Northfield.

RSVP to
Owatonna Chamber of Commerce and Tourism
Lisa Krampitz, MainStreet Owatonna
507- 451-7970
lkrampitz@owatonna.org

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Hometown Minnesota, Inc. is a non-profit 501(c)3 organization founded by communities active in the old Minnesota Main Street Program. Hometown Minnesota’s is an advocate for enhancing and revitalizing the heart of small Minnesota communities, the Main Street
business district.

Hometown, Minnesota promotes sustainable local economic development, community character and local history, and community-based entrepreneurial development. By connecting Minnesota communities with resources, technical assistance, and the organizational experience of other communities, Hometown Minnesota helps communities preserve and restore their downtown districts.

Hometown Minnesota workshops are made possible through your memberships.

Become an Affiliate member or renew your membership today.

For additional information please contact:

Brian Ross Hometown Minnesota, Inc. 2634 Vincent Avenue North Minneapolis, M 55411
612 - 588 - 4904 bross@crplanning.com

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